Globalization

MKT B391F Inter study Business Management I 1-3 What Is realism-wideisation? ?The world is woful away from selfcontained national economies toward an dependent, integrated globular economic schema ?globalization refers to the shift toward a more integrated and mutually beneficial world economy ?Globalization has two facets: ?Globalization of commercializes ?Globalization of growthion 1-4 Globalization ?Trade and investment barriers argon disappearing. ?Perceived distances ar shrinkage due to advances in transportation and telecommunications ?Material enculturation is antecedent to look similar ?National economies merging into an interdependent global economic system 1-5 Globalization of Markets ?Historically plain and separate national markets are merging ?It no long-acting raises sense to call on the carpet about the German market or the American market ?Instead, there is the global market ?falling business barriers make it easier to sell globally ?consumers tastes and preferences are converging on some(a) global norm ?firms resurrect the trend by oblation the same basic harvest-times oecumenical ?Standardized products e.g.

Coca-Cola, Sony, McDonalds 1-6 Globalization of Markets ?Difficulties of globalization of markets ?Significant differences still embody among national markets ?Range of problems are wider and more complex ? judicature intervention in trade and foreign investment ? multinational investment is impacted by different currencies As a consequence: ?Country-specific strategies ?Customerisation of marketing and operation strategies ?Varied product fl ow 1-7 Globalization of Production ?Fi! rms source goods and services from locations roughly the orb to capitalize on national differences in the approach and graphic symbol of factors of production like land, labor, and capital ?Companies can ?lower their general cost structure ?improve the quality or functionality of their product offering ?enhance competitiveness ?take advantage of in effect(p) communications technology, and...If you want to get a full essay, revise it on our website: BestEssayCheap.com

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